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We shape our buildings; thereafter they shape us.   |   Winston Churchill

General Overview

Throughout our firm history, we have enjoyed assisting our clients around the country develop high quality projects that were aesthetically and financially successful.  We attribute that success to our core principles of design and technical quality, as well as to our dedication to the craft of our profession and the excellent service to our clients.


Having worked on more than 300 hotel projects, from full-service and boutique hotels, to select-service hotels, PFVS brings strong experience and expertise to each project.  Established in 1987, our award-winning firm is nationally recognized for our unique brand implementations that include customized select-service brands modified to satisfy market demands, restricted sites, urban locations and innovative new marketing models such as dual brand projects. 

From the makeup of the personalities within our group, to the organization of our company, we promote a low ego and an interactive process.  We believe that, in all cases, a project gets stronger and generates higher value when good listening and timely input are strong components of the design process.  We apply this collaborative approach in our relationships with our consultants, our project staff, the project construction teams, and particularly in our interactions with our clients.



Leaders in Hospitality

As a nationally recognized leader in the design of hotels, PFVS has provided services for multiple brands within the Hilton, Marriott, Starwood, Intercontinental, Hyatt and Wyndham families.  We are listed as a preferred architect by each of these companies and are one of a handful of architectural firms selected by Hilton to be a part of the Architect’s Roundtable.


Mission Statement

Design with integrity


Our Philosophy


Merriam-Webster’s definition of INTEGRITY


1 : firm adherence to a code of especially moral or artistic values : incorruptibility.


2 : an unimpaired condition: soundness.


3 : the quality or state of being complete or undivided: completeness.


With integrity as our guiding principal, along with our hands-on leadership and company culture, PFVS is committed to providing our clients with first class design services coupled with an aesthetic quality and functionality that stand the test of time.


Honesty and uprightness in our work and relationships are paramount.



our designs

authenticity & excellence in design

Each project is based around a coherent "story" reinforced throughout the project. While respecting the site content, we strive to balance function, form, and performance to ensure that all parts of the design relate to each other and to the whole.

our environment

ethics & coherence

We foster an open, nurturing, professional, and inspiring environment that promotes research, creativity, and commitment to excellence.

our relationships

transparency & uprightness

Actively engaging the clients during the entire design process, meeting their program and budget requirements, and exceeding their expectations are all part of any successful relationship.


Collaborative Partnerships

PFVS believes in close collaborative partnerships with our clients and fostering long-term relationships.  Our interest in collaboration is not a passive process:  Flexibility and listening skills are equally as important as strong design. 



Design Services

Top quality design, effective project management, teamwork, well-coordinated construction documents, and realistic construction administration are the hallmarks of design service that lead to successful projects.  With the depth of our talented, creative, and experienced staff, we are committed to providing project leadership and maximizing project value for our clients.  At PFVS, we recognize and respond to the need for excellence in the delivery of each of these services.








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